About Us

inspired by nature, backed by integrity

Our Values

It’s Sublime Beauty was born out of purpose — to provide skincare that feels indulgent but is rooted in integrity. Our mission is simple: to offer high-performance, anti-aging skincare that is sustainable, cruelty-free, and safe — even for the most sensitive skin.

This brand is for the conscious. For the careful. For the curious. Whether you're a new mom, an organic & natural lover, or simply someone who believes your skin deserves better — welcome.

You’re in the right place.

The Birth of it's sublime beauty

Feed Your Skin the Good Stuff

When Founder, Katrina Reuter, became pregnant, everything changed. Suddenly, she wasn’t just thinking for herself — she was thinking for the baby, too. It was necessary to scrutinize not just the food she ate, but also the products used daily on skin. That’s when she realized: skincare isn’t superficial. It’s a form of nourishment — or exposure.

everything is absorbed

Skin is a Gateway

Skin is our largest organ, and it absorbs more than we often realize. What we apply daily — lotions, sunscreens, cosmetics — doesn’t just sit on the surface. Many ingredients penetrate deeper, some reaching the bloodstream, accumulating over time.

Botanical Science for ageless skin

Heal Don't Hurt

Many mainstream products contain chemicals that can disrupt hormones or mimic estrogen — like synthetic fragrances and parabens. These aren’t just scary-sounding terms; they’re real ingredients linked to real health concerns.

It was time to make a detox, and get back to the roots. After researching powerful plant-based ingredients, we selected a premium supplier based in the Baltics with an ISO-certified manufacturing facility & partnerships with local botanical farms.

From overwhelmed to empowered

Simplicity & Intention

As I peeled back the layers of misleading marketing and vague “clean beauty” promises, I felt frustrated — but also motivated. I believed there had to be a better way. A skincare line that was truly safe, effective, and aligned with nature.

That vision became It’s Sublime Beauty— a brand rooted in the idea that skincare should support your body, not burden it. I wanted to create something for others like me — people who care about what they put on their bodies and how it affects the world around them.

Find your Sublime Glow

Glycolic Acid Liquid Exfoliator (with Cranberry & Lingonberry Extract)

€50.00 EUR

Glow

Transform your skin with Glow, a curated collection of FOUR luxurious anti-aging...

Glow

Timeless Beauty. Sustainably Crafted.

Aging is a natural part of life, but at It’s Sublime Beauty, we know that radiant skin is achievable at any age when you give it the right nutrients. Our skincare is 100% cruelty-free, vegan, gluten-free, GMO-free —proving that clean beauty can be both luxurious and effective. Powered by the rejuvenating magic of plants, it’s never too late to embrace timeless beauty. Think: a glamorous hippie vibe with a modern, elegant twist.

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Trusted Certifications

ECOCERT COSMOS certification ensures that our products meet high standards for natural and organic ingredients, sustainability, and ethical production. Products with this certification must contain at least 95% natural ingredients, with a significant portion coming from organic farming, and adhere to strict environmental and social criteria throughout the supply chain. This certification guarantees transparency, traceability, and eco-friendly practices in skincare formulations.
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Our supplier's factory holds ISO 22716:2007 certification to guarantee top-tier product quality. Swiss-made stainless steel machinery is used to create luxurious textures, and every aspect of the manufacturing process is designed with sustainability in mind—from the eco-friendly cleaning agents used to the renewable energy that powers the machinery.
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The CPNP (Cosmetic Products Notification Portal) is an online system used by the European Union to register cosmetic products before they are sold in the EU market. It ensures that all cosmetic products, including vegan skincare, comply with EU regulations regarding safety, ingredient transparency, and consumer protection. Registration with the CPNP is mandatory for legal market access in the EU, as it allows authorities to track products, verify compliance with safety standards, and protect consumers from harmful substances.
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The Circadia Skin Specialist Aging badge is a highly respected certification because it signifies in-depth training in the science of skin aging, focusing on both prevention and treatment. Circadia’s approach is rooted in a deep understanding of the skin’s biology and its natural circadian rhythms. Professionals who earn this badge are trained in cutting-edge skincare techniques and therapies that address the various stages and factors of aging skin, including collagen loss, oxidative stress, and environmental damage.

Circadia’s science-driven philosophy is built on research that integrates both internal and external factors affecting skin health, offering a holistic view of aging. The badge certifies that specialists are well-versed in Circadia’s unique products, which use innovative, bioavailable ingredients designed to work with the skin’s natural processes for optimal rejuvenation.

By holding this certification, skincare professionals demonstrate not only technical expertise but also a commitment to providing safe, effective, and scientifically-backed treatments tailored to the specific needs of aging skin. This certification reflects a high standard of knowledge and professionalism, making it a trusted mark in the skincare industry.